The changing aesthetic of the London Jazz Festival brochure

LJF_1993_front_coverThe London Jazz Festival began in 1993, the guide to the new event a pull-out section of the magazine Jazz and a free supplement to The Observer rather than a brochure per se.  London in the 1990s was a city only just starting to come out of a fifty year post-war population decline, but by 2014, as a result of the highly successful Olympic Games in 2012 and its pre-eminence on the global financial stage,  Forbes magazine had designated London the ‘most influential city in the world’.  As the Festival has changed over the years, so too has the look and feel of the brochure, and it is also interesting to note that the way in which the Festival has used London imagery over the years, sometimes placing the city front and centre and other times focusing on jazz. Continue reading The changing aesthetic of the London Jazz Festival brochure

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